origin of Good Sam

Question

I remember Good Sam started with a magazine. The magazine went to all the mom and pop shops and said " hey, lets promote "good sam".  You just offer 10% off and drive sales to your store.  Then the magazine started selling accessories and we all said whoa.  Then they started camping world.  Can you remember the name of the magazine? I just googled and got "highways".  I dont think that was it.  Anyone remember back that far?

1492 · Answer

I believe you were right. It was called Highways and apparently published for 40 years. See the article in RV Business Good Sam to Discontinue Highways Magazine.

nineoaks2004 · Answer

Highways was the magazine for sure...

y-guy · Answer

Bit from here: Good Sam Club History Sam's Prairielanders
In 1966, Trail-R-News, a southern California magazine, published a letter from a subscriber that recommended distributing decals to trustworthy RVers willing to offer assistance to fellow RVers. The publisher liked the idea and came up with the name the Good Sam Club, based on the parable of the Good Samaritan who helped a traveler in need. From this humble beginning came the Good Sam Club logo with it's familiar halo and wide grin.

From the Utah Good Sam Club
Mr Art Griffin, who was editor of Trail-R-News Magazine offered free membership in a new RV Club whose aim would be courtesy to fellow travelers and good campground conduct. A free bumper sticker with the happy face representing the Good Samaritan and the Good Sam Pledge, which consisted of eight points were included with every response.

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