The Giant Marketing Monster
Rant On Dear Marcus, While I appreciate many things about being a Lifetime GS member, being inundated with BS marketing mailers is definitely not one of them. Today I received My 2013 "Medica...
Forum Discussion
57 Panhead wrote:
...Good Sam has evolved from something that actually was a club in the beginning to nothing more that a giant marketing machine that tries to milk every last dime they can out of their "members"...
Well, according to this article you are correct;
http://www.rvbusiness.com/2011/11/good-sam-turns-focus-to-roadside-assistance/
The author of the article quotes Marcus as saying;
the company could best be described as “a financial services company that has some clubs and magazines as marketing tools.”
BTW, the Good Sam Club was started as an offshoot of a for-profit magazine. It has never been a pure 'club' to my knowledge.
