why do renewing members get a raw deal?
I don't get it. Why is my membership renewal more expensive than just getting a new membership? Isn't this unfair to existing, loyal customers?
Please explain.
Please explain.
Forum Discussion
33 Replies
- Good Sam is certainly not the only company that does this. Cable TV service is another good example. I don't like it either.
CA Traveler wrote:
Marketing 101
Perhaps, but it's still a dirty thing to do to loyal customers.- Marketing 101, Discount the price for new members and they will renew.
