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timmac
Oct 26, 2014Explorer
Viewers longing to watch Game of Thrones, True Detective and Veep will no longer have to pay big bucks for cable and satellite contracts. Next year, HBO is cutting the cord and selling its popular streaming video service HBO Go as a stand-alone product, as more Americans choose to watch the Web, not the TV.
HBO CEO Richard Plepler said yesterday that the move is aimed at targeting the 80 million homes in the U.S. that do not have HBO but might want access to its content — and especially the nation’s 10 million broadband-only homes.
“That is a large and growing opportunity that should no longer be left untapped,” Plepler said at parent Time Warner Inc.’s investor meeting in New York. “It is time to remove all barriers to those who want HBO.”
Will this lead to a wave of pay-TV cancellations? HBO’s move is a game changer in the industry, says Forrester analyst James McQuivey.
http://www.dispatch.com/content/stories/life_and_entertainment/2014/10/15/1015-HBO-to-offer-stand-alone-streaming-service.html
HBO CEO Richard Plepler said yesterday that the move is aimed at targeting the 80 million homes in the U.S. that do not have HBO but might want access to its content — and especially the nation’s 10 million broadband-only homes.
“That is a large and growing opportunity that should no longer be left untapped,” Plepler said at parent Time Warner Inc.’s investor meeting in New York. “It is time to remove all barriers to those who want HBO.”
Will this lead to a wave of pay-TV cancellations? HBO’s move is a game changer in the industry, says Forrester analyst James McQuivey.
http://www.dispatch.com/content/stories/life_and_entertainment/2014/10/15/1015-HBO-to-offer-stand-alone-streaming-service.html
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