Forum Discussion
punomatic
Sep 13, 2015Explorer
As I read all of the complaints about CW customer care, the common thread seems to be, "I talked to so and so, and he promised to call back but never did." It seems to me that CW could stop the vast majority of the complaints by assigning a case number to any customer problem and assign an account executive to be responsible for follow-up and resolution. Business used to be done that way, but most companies have abandoned the practice.
It reminds me of the story my brother told about the company he worked for. They called in a consulting firm which polled the employees about what constitutes customer service. The older employees all said things like "go the extra mile," "make sure the customer is satisfied." The younger employees mostly said, "Do whatever it takes to make the customer go away." Sounds a lot like, "I'll take your information and call you back." BINGO: "got rid of the customer...for now. If I ignore him, maybe he will call back on my day off and become someone else's problem."
It reminds me of the story my brother told about the company he worked for. They called in a consulting firm which polled the employees about what constitutes customer service. The older employees all said things like "go the extra mile," "make sure the customer is satisfied." The younger employees mostly said, "Do whatever it takes to make the customer go away." Sounds a lot like, "I'll take your information and call you back." BINGO: "got rid of the customer...for now. If I ignore him, maybe he will call back on my day off and become someone else's problem."
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