Satellite TV is Dead, Direct TV just lost 267,000 customers

I cut the cord many years ago. I've had Direct and Dish, but what it came down to is you pay them to watch commercials. I've never used a stopwatch, but it seems 50% of the content is commercials, maybe more. I use over the air and supplement with Sling, Netflix, and Amazon. Direct tv in particular has always been a major ripoff. Dish less so. So Direct lost 267,000 customers and Hulu gained about the same. Does kind of seem like a trend.