That Jensen is an OMNI and as someone posted "Omnidirectional antennas work equally poor in all directions)
I'd upgrade to a Winegard Sensar IV For added range and directionality.
Someone said King not make a "Jack" that rises...
In fact they make a unit that mounts on the winegard lift arms.
I have ONE thing I do not like about the winegard Sensar IV and that is the fact you do NOT get full 360Degree rotation.
But I Believe Winegard (And others) has a "Flying saucer" type (Like the Jensen) that is in fact directional (it rotates inside the saucer) with a control inside you can rotate it with electrically.. I know RCA used to make one and Radio Shack sold it as "Digital" ready.
NOTE: The antenna does not care if the signal is digital or analog, TV or voice, it's all RF to the antenna.