Just waiting for the bubble to explode.
Even with 2018 recreational vehicle shipments down 4 percent from the previous year, the mood among dealers at the 59th annual Fort Wayne RV and Camping Show was upbeat because the industry is expecti...
Forum Discussion
fj12ryder wrote:
"When you lose 6000 customers oer day every day you don’t put prices up."
That's interesting thinking, but not necessarily the way things work. If you have a break-even point, and you have fewer customers to reach that break-even point, then you raise prices to reach it. Or you go out of business.
I see the logic in that. But you have to also think that one of the reasons EV adaption in the USA is slower than some places in the world is the lower cost of fuel. If the price of gas or diesel goes up then it incentivises electric vehicles even more. The last time oil went to 100 bucks a barrel there was very little EV industry. Now with the exception of Ford, GM, Daimler and Toyota, many manufacturers have fairly aggressive EV programs. If those kind of prices happened again I think things would be different.
I don’t think you’ll see gas stations closing very quickly in the next five years but with the kind of year over year growth that is happening in the EV market sooner or later it will affect their customer base.
JMHO
