What are the best tricks to get your tourist dollar

In my area there are a lot of mom and pop farm stands with signs for home baked pies. I have seen the same delivery truck at each of them dropping off the pre-made pies.
As long as they put them in their oven to bake them they can claim home baked.
It just ain't home made !

Another stand claimed 'all home grown produce'. My wife asked them how they grew the pineapple in New York ! The reply was , well it was on somebody's home.