MSRP and dealers invoice mean nothing,nothing,just a sales tool and then if they are lucky they will get an unsuspecting customer turn into a sales person,touting what a good deal he got and how he beat the dealer down below both of them and forced him to sell it.First and foremost the dealer always sells for his price,he may get you to set it unknowingly, but it is his price point!!!You can dream about his price but the salesmen do not even know the true price.Pay what you can and want to pay it is your business not ours.