BFG has two different tires, one all-season and one winter aggressive tread snow tire. Both are great tires, and we've had both on our trucks.
One's called All Terrain, one is called Mud/Snow Terrain. The tread patterns are very different, but similar.
BFG wears a little quicker than some other brands - I believe it's the quality of the rubber that gives good ride, good handling at the cost of mileage - I'd make that trade every time ... we've never had any other brand over thirty or so years and about ten different trucks.
Nope, don't own BFG stock, but wish I did -- :) :)