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ib516's avatar
ib516
Explorer II
Aug 01, 2013

Bob Hegbloom: RAM in #2 spot in the HD truck market

Straight from the source...Bob Hegbloom is the Director of RAM Trucks VIDEO From the video: "A little known fact, when you look at what's going on in the heavy duty piece of the market, we ar...
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BurbMan's avatar
BurbMan
Explorer II
Aug 01, 2013
cdlaine wrote:
I wonder how Ram gets access to GM, and Ford sales figures and vice versus ?Charles


There are marketing agencies like Polk that get feeds of registration data from the state DMVs and they use the VINs to track brand and model. That's also how he knows which states they are #1 in.

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