Viperpoker, I still think you either do not fully understand what I am saying or you are trying to argue with extremes.
I am not saying that Ram(or any other make) should never upgrade their trucks. In fact I am saying the opposite. I believe that the manufactures should strive to make continuous improvements to trucks for safer, more reliable, and efficient towing. And, if they see a considerable amount of customer demand warrants upgrading the truck to increase ratings then I am for that as well. That is money well spent and a good ROI for both the manufacturer and the consumer.
However, there is a huge difference between upgrading a truck(and it's cost to the consumer) to make it better for your customers to meet actual demand versus doing so just to win a "best in class" pissing match especially when you are having quality issues at the current tow ratings. That is a waste of their money and an unnecessary cost increase to the consumer when it could have been better spent elsewhere to increase the reliability or efficiency of their trucks. All the money they spent to go from a 30k tow rated truck to a 35k tow rated truck is a poor ROI for both Ram and and vast majority of their customers.
