Forum Discussion
toedtoes
Jul 04, 2015Explorer III
Colliehauler - I agree with that, but I would also add that the market may not have maintained those differences if advertising hadn't been so effective.
A co-worker has been thinking about getting a van conversion for camping (currently is a tent camper) for several years. She has been very specific in her wants and needs for a "bed off the ground, and a place to store food and supplies". When she looked at my clipper, it reinforced her want for a simple conversion van. Over a weekend, she went to look at class Bs at some local dealerships. The following Monday, she came in to work and said she really needs a 30ft Class A for her and her husband - anything smaller is too small. After talking to her about it for a while, I pointed out that the class A wouldn't fit in her favorite campgrounds, that she couldn't use it as a second vehicle let alone a primary vehicle, and that she didn't want a bathroom or kitchen, etc. At that point, she realized she had completely fallen for the sales person's rhetoric. Good thing she wasn't in a position to buy that weekend - she would have had a very large paperweight in her driveway (oh wait, it wouldn't have fit in her driveway, so she'd have to pay to store it).
The point of the above story is that a lot of people end up going bigger simply because they are told "you won't be happy in anything smaller" not because they really want or need that bigger size. And the more big rigs that are out there on the road, the more people believe that argument - "well, look at all the 40ft DPs on the road, that space must be important". They believe the advertising and fall for the "gimmick". That advertising has more to do with the success of the large RVs than actual consumer drive.
Very little has to do with actual need nowadays - success is about creating a false sense of need that justifies the want. No one NEEDS an iphone - but advertising has done a great job on convincing people that they do need it.
A co-worker has been thinking about getting a van conversion for camping (currently is a tent camper) for several years. She has been very specific in her wants and needs for a "bed off the ground, and a place to store food and supplies". When she looked at my clipper, it reinforced her want for a simple conversion van. Over a weekend, she went to look at class Bs at some local dealerships. The following Monday, she came in to work and said she really needs a 30ft Class A for her and her husband - anything smaller is too small. After talking to her about it for a while, I pointed out that the class A wouldn't fit in her favorite campgrounds, that she couldn't use it as a second vehicle let alone a primary vehicle, and that she didn't want a bathroom or kitchen, etc. At that point, she realized she had completely fallen for the sales person's rhetoric. Good thing she wasn't in a position to buy that weekend - she would have had a very large paperweight in her driveway (oh wait, it wouldn't have fit in her driveway, so she'd have to pay to store it).
The point of the above story is that a lot of people end up going bigger simply because they are told "you won't be happy in anything smaller" not because they really want or need that bigger size. And the more big rigs that are out there on the road, the more people believe that argument - "well, look at all the 40ft DPs on the road, that space must be important". They believe the advertising and fall for the "gimmick". That advertising has more to do with the success of the large RVs than actual consumer drive.
Very little has to do with actual need nowadays - success is about creating a false sense of need that justifies the want. No one NEEDS an iphone - but advertising has done a great job on convincing people that they do need it.
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