I was told by a sales guy you will get 20% off MSRP at any lot, so start your bidding at 40% off MSRP. The price will be lower the closer you are to the factory. If they have to pull the units across the county, that can add a few thousand. We found the unit we wanted online but then found that it was only available in the mid west so we went with a unit that was carried close to home. Also the internet is goofy. I've seen so many prices that didn't make any sense and when you get there they have another story or the rig even isn't even there. You best bet is get a ball park (give or take 5k) then go to the actual dealer or RV show and take it from there. I felt like I had to nail down a specific model and price to get my heart set on something. Then when you shop at the actual dealer or show that will go out the window.