A few years ago I had the opportunity to talk with some real people at Garmin while trying to resolve a software issue. The conversation rolled around to the routing utility (which I would lose if I dickered with the maps so they worked with a no-longer supported Garmin program).
I mumbled that I never used it anyway because there weren't too many routes to get lost on here. Garmin rep expressed absolute surprise and asked how we found coffee-shops and stores without routing and POIs on. It seemed Garmin's focus had changed to be finding businesses in a city rather than routing folks through rural areas.
I also suggested they update their mapping for the north...huh? Yup, their mapping is based on the most recent federal mapping. Which for Yukon is great for the topography but terrible for the highways. There has been significant re-routing of the Alaska Highway in places but this wasn't reflected on Garmin's mapping.