Forum Discussion
ksss
Jan 29, 2023Explorer
The days of the average or just above average income customer buying a new higher end pickup/full size SUV have been over for quite a while. Prices went up (even before COVID) way beyond the income increases. I imagine the OEM's will offer interest rate reductions as a way to move what cant move on its own. I doubt there are many buying a 100K pickup and borrowing all of it. You need to bring at least 50K into the deal to get a monthly payment that wouldn't make you vomit each month (at least for me).
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