How much off MSRP in this economy?

lincolnmatthews wrote:
I to got a "good" deal in Yakima on our new Lance, about 25% off list & dealer cost on options. They didn't even show inbound frt on the Sales Order, (but I know I had to pay it somewhere). They also pointed out that they don't charge the Documentation Fee that they "are allowed" to charge under Wa State laws. They say it at the discretion of ea dealer to chg this.
I maybe could have neg further on the price, but didn't even try. I was satisfied with the price & service, & didn't want to come across as a "bung hole" IMO anyway!. Good-Luck

I will give them a call. I knew I was getting the run around earlier. Just talked to a dealer down south. He was 25% off and no BS. I could factor in the gas money but I would enjoy the trip so it really doesn't factor in.

lincoln...Dwight is a good Lance dealer person...same with both my Lances...you got a good deal...he is straight up for sure. AND if anyone needs aftermarket stuff call him for price and it will most likely be dropped shipped...already have some stuff priced and ready to order next year when I do the rebuild. He has a folder on my stuff...just waitng for the go order.

I wish all business could be done like that! (no I do not get a cut just a thank you for sending folks his way and a cup of coffee when I stop bye to say hello.)

I to got a "good" deal in Yakima on our new Lance, about 25% off list & dealer cost on options. They didn't even show inbound frt on the Sales Order, (but I know I had to pay it somewhere). They also pointed out that they don't charge the Documentation Fee that they "are allowed" to charge under Wa State laws. They say it at the discretion of ea dealer to chg this.
I maybe could have neg further on the price, but didn't even try. I was satisfied with the price & service, & didn't want to come across as a "bung hole" IMO anyway!. Good-Luck

Tuna, I use the 80% as a place to start in my mind...loads of factors as you may realize. Popularity of vehicle, availability, dealer location, is it on the lot or ordered...many more factors. Do research. When I bought my truck end of 2003...ordered it 2004TCD...they didn't have to pay flooring or any dealer BS to do an order...they understood I knew that...know the equipment you want, and if off the lot and something on the car you would not order tell them I don't consider that as needed and would like to order...they will find a way to make it work.

Also make an offer that included the tax and lic...let them work it back to the price. IF trading in do not do trade in until you have a "no trade cash price", then say how much will you give me...have them add stuff "no cost" like seat belt extenders (you will like them) they will have to order them hardly any dealer stocks them. Don't be afraid to get up, do not fall in LOVE, If they are dragging out the process, tell them you'll see them in a day or two when they can give you the attention you need...they are in the SELLING business, we as buyers are not well infrmed across the buying public, they play on that.

NOW how do you figure the price if you only have the tax rate and total price. I.E. Total price divide by 1 plus tax rate = price Total price is $62.13 tax rate is 9.4% therefore 62.13/1.094=56.79 tax is 62.13-56.79=5.34

It makes them think and may not really know how to do that...so if car is 29,500 x 80% = 23600
your tax rate is 9.4% =2218 total is 25818 so offer them 24000 including tax. that makes your offer really 21937 car price which is 74% of the sticker price of 29500. Hope you get where I am going...got to beat them at their game...it is fun.

Rememeber you cannot show that you love the car...and that you can walk away...and will not stand for being shuffled around...get the sales guy that can make the deal...if they do I'll check with the sales manager BS...tell them get someone who can deal, the sales guy still gets his%. If both of you go into buy the one doing the sitting walks out to show room/lot...then you say I'll have to converse with them, you walk out and discuss where you are going to have lunch and have them put an angry face on and shake head "NO"...you shrug and walk in with head down...it is all a game...just like when the catcher goes to the mound (Hey do you see the cutie in the second row?)

GOOD LUCK!!!!! Research and buying game face, double team always helps, never be togehter at negoiations...if drags out have other person come in and say we are going to be late, got to go...they don't want you to walk! Start to make them uncomfortable...THEY PLAY THE GAME EVRY DAY WE DON'T!!!

mkirsch wrote:
I don't know where people get this 30% nonsense. It keeps coming back to this forum like a bad penny and each and every time it is debunked as pure B.S.. Like others have said there is no discount you can "expect" to get. I've dealt with dealers who sell at MSRP, period. That's the price, and if you don't like it, we'll trap you here and hold you hostage until you sign on the dotted line. Somehow they remain in business.

I agree...I threw out the BS flag a long time ago

And remember what Chevy admitted to doing with their trucks earlier this year. They raised the MSRP just so they could allow their dealers to take more off of the MSRP than Ford or Dodge. And the public falls for it every day.

And when one mfg offers less of a percentage off, it may just be that they priced their product more realistically to begin with?

Bill

I don't know where people get this 30% nonsense. It keeps coming back to this forum like a bad penny and each and every time it is debunked as pure B.S.. Like others have said there is no discount you can "expect" to get. I've dealt with dealers who sell at MSRP, period. That's the price, and if you don't like it, we'll trap you here and hold you hostage until you sign on the dotted line. Somehow they remain in business.

Try the email bid route. We did, as I sent our wish list on the model and options we wanted to just about every AF dealer on the west coast (after researching each dealer a bit for good/bad reviews) and got a fair number of responses. Ended up at Thunder RV in La Grande, OR, great people and a fair price. They stuck by their original quote, wouldn't budge off of it, but no other dealer would beat it. Very happy with our unit, deal and after the sale service from them.

I think generalizations about the amount of discount one can expect from dealers paint a very inaccurate picture. It's going to have more to do with local competitive pressures than anything else. If dealer A is getting undercut by dealer B constantly, he's going to have to offer discounts to compete. Try to find another dealer and play them off each other and see what happens.

Of course this is a lot of work so maybe look for something used in your price range.

MSRP is a fiction. Even the dealer's invoice is not an accurate number. Dealers get a kickback or discount from the manufacturers based on the number of units sold during a sales period. They can lose money on a few cars if it puts them into a higher bracket as the discount applies to every car and truck they have sold during that sales period.

When a vehicle is in very short supply I will offer the dealer $1,000 over invoice and 100% of the time they are eager to do the deal. My last truck purchase was in 2011 when I bought a truck a month after the 2015 trucks started to appear. MSRP was over $58,000 and I paid less than $42,000, and I got the dealer to include at no charge a bed liner, chrome side steps, tow mirrors, and a GM diamond plate toolbox.

My neighbor special ordered a 2012 truck with the gas V-8 and he paid more than I did for mine with the diesel engine and he did not get the side steps or other free items.