Forum Discussion
JT
Jan 27, 2016Explorer
"determine what you want to be and be very good at that. Do you want to be an overnight park, a seasonal park, a weekend getaway, a destination park? Tailor your marketing and amenities towards that goal."
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Amen to this advice! Catering to clearly-defined "target market(s)" are essential to success. I'd also look very carefully at the "competition" in your local area; is there a market niche that's not being filled?
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Amen to this advice! Catering to clearly-defined "target market(s)" are essential to success. I'd also look very carefully at the "competition" in your local area; is there a market niche that's not being filled?
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