monkey44 wrote:
WRVPO says: "Does anyone have an idea of how much it costs to do a good renovation? Two years ago I did a complete redo of a bathhouse. $125,000 later, I have the best facility there is, period. But that $125,000 I spend earns me not one penny more in revenue unless I raise prices."
Agree with most of what you said in your post, except this part. What you get in return is MORE customers BECAUSE you updated your bathhouse.
Although you've also stated that you have higher prices SO YOU CAN upgrade. which is kinda a contradiction. Higher prices so you can upgrade, then you upgrade and raise the prices. It seems one or the other would make more business sense. IF you raise prices every time you do maintenance or upgrades, seems you'd price yourself out of customers eventually.
Reasonable prices for reasonable campsites / campgrounds should allow both happy and repeat customers, and allow for upgrades that keeps your people coming back.
Far as the WIFI comments, if a CG advertises it, then it should have it, if not, then not. But, to advertise it in order to compete with CGs that do have it means your 'cheating' in a sense. Don't say you have it if you don't. T state it's too expensive, then, it's too expensive - but to deceive a customer is not fair to the customer. If WIFI is only in the game room, say that, and be truthful. Most folks only want to email and search a few things for dining, or other travels. Those that want to stream all night should know better - and quit complaining.
Actually, I get no more customers. My old restrooms had very high ratings, but they were dated. We sell out every day in the season. There are no new customers because of the bathrooms. When we upgrade facilities, prices go up as well, since that is the only way to recoup the money. Does it raise the park's value? Not really. Parks sell as an investment. 90+% of what a park will sell for is based on income, period. If the old bath houses needed replacing, yes you can justify some added value in a new facility. But in my case, that bath house was serviceable. That $125K might return me $50,000, at best. More likely, nothing since the sale is going to hinge on income valuations, not how nice the shower stalls are. The value of those renovations are only realized after the prices are raised and the new income figures reflect that price increase.
As for Wifi, I don't know of any way to guarantee that every user, everywhere in the park will be able to access the wifi network. There are just too many variables. Last night a guy called and complained the wifi wasn't working. I checked and there were 114 connections. Asked him to bring down his machine. He reluctantly trudged down. After I turned on his disabled wireless, it worked fine. If he had called ten minutes later, we would have been closed and most likely there would be a guy running around telling people how terrible were are, since we advertise wifi and there were no connections even visible. I take every report of bad wifi with a serious grain of salt. My experience tells me it might be a bit overblown.