The DH and I were not really ready to stop, but the kids kept seeing all the billboards, so we had to stop at S of the B on our last trip by there. It's an easy on/off, quick hookup, level sites, slightly noisy, but we had the A/C on and that covered lots of the noise. The kids thought it was great because of all the billboards and "decor".
It's a "destination" all it's own and just for the memories, it was worth our stop. The kids still talk about it when we are traveling and it's been about 3 years since we stayed there.