I just read a little into " their story"
Unfortunately I do not think they will do much to improve the industry as BOTH the brothers are "BEAN COUNTERS" by trade..
Now I have nothing against bean counters, but when they are the owners, that makes for a rough ride in my eyes..
Coley Brady -"Prior to Heartland, Coley graduated from the University of Notre Dame and worked as a CPA for KPMG (Chicago office) and Crowe (South Bend office)."
Ryan Brady -"has 9 years of experience in the RV industry. He holds a bachelor’s degree from the University of Notre Dame and an MBA from the University of Chicago. Upon graduation Ryan worked at Prairie Capital, a Chicago based private equity firm"
The bottom line will be more important that quality is what I read... Prove me wrong bros..