I do not get the 75 cents a cup number...I see the Kuerig cups at WalMart and Meijers for less than 50 cents all the time...We buy ours on sale and the last buy was 90 K cups for less than 22 cents a piece...more than the cheapest pricing posted here but certainly affordable...and so convenient...
I do know that which Kuerig brewer you have makes a difference in what the coffee tastes like and how much a cup costs...we have the Platinum brewer that allows several different cup sizes and temperatures...
Regards