why do renewing members get a raw deal?
I don't get it. Why is my membership renewal more expensive than just getting a new membership? Isn't this unfair to existing, loyal customers? Please explain.
Forum Discussion
FrayJo wrote:
I also think it's still wrong to take advantage of loyal consumers.
If you have a "long time customer fee" (if you've been a customer more than 10yrs, you get an extra 20% charge)...that might be taking advantage of loyal customers.
Charging long time customers the normal rate is in no way taking advantage of them.
