Do not get confused about 'relay'....your year model does not use that relay (relay didn't come about until 2004 and later models)
you have a direct 120V AC system with it's own ON/OFF switch (which is on cover over electric element in rear of WH) that goes to element.
AS stated in your post on 11/23/2014
Your year Atwood uses 120V AC power directly.......
From circuit breaker in AC panel to ON/OFF switch to/thru the set of t-stats and then to terminals on electric element (All located On rear of WH)
Check for AC power coming from circuit breaker (load side screw/wire)
WITH WATER HEATER FULL----With ON/OFF switch ON, check for AC power at terminals on normal t-stat.....then at terminals on ECO (high temp t-stat----should have a button to reset it if tripped).
Then at terminals on electric element.
Below are probable causes of no electric heating
Tripped CB
Bad On/OFF Switch
Bad set of t-stats (either one)
Bad element
Bad ground connections.
IF ECO has tripped.....then normal t-stat has failed and ECO shutdown heating.
IF water temp is over 130*F/140*F (depending on set point of t-stat) no heating (water needs to cool down below 110*F) before reheating cycle can occur.
Test for AC power first......hopefully you can ID issue without having to remove. But that depends on access.
Good luck!