Dealership Mark-ups for Used Motor Homes

I can give you one real world example that may help answer your question. We sold our 08 HR Vacationer XL to Lazy Days in Seffner for $62,500. I never saw a listing for it on their website because they told me that they wanted it on the lot for one of their big "RV shows". LD must have wholesaled the unit because six months later the RV showed up on a small Florida dealer's website and was listed for $69,900. About a month ago this listing was removed from that dealers website. It has not resurfaced at any other dealers so it must be in the hands of a new owner. If we make the conjecture that $69,900 was the starting point of the negotiations but not the sales price, our old RV spent two years on a dealers lot for a gross profit of less than $7400 based on asking price. Subtract the dealer's flooring costs, overhead, commissions, etc. and the net number is pretty small. Since we have no idea what the small dealer actually paid at wholesale, but a safe assumption is more than $62,500, the $7400 gross profit is being extremely generous.
Randy