We dropped DTV earlier this year... last year, I called and said I was considering dropping. Got the retention department, asked for Sunday Ticket for free, and they gave it to me. Canceled DTV right before the USFL season started.
I'm told this will be the last year for DTV with Sunday Ticket, and it's clear they've cut the price this year by including it in Choice. It used to be a $300 package.
Next year it will either be on Apple TV, YouTube TV or Amazon Prime. I've heard DirecTV isn't even bothering to bid against the other three.