WTP-GC wrote:
Owner of multiple YETI coolers, multiple YETI cups and a few other brands of similarly constructed coolers. I a.ways chuckle when people say they aren’t worth the money and that the product is over-hyped. The brand is irrelevant to me, but the quality of the product speaks for itself.
Brand equals status, confidence, spirit of accomplishment, pride, etc. It sometimes also equals a statement of quality. Everyone on this board is guilty of it to some extent. Raise your hand if you have never ever, EVER paid more for something just because it was a certain brand...perhaps even because you expected it to be better based on the name. Maybe you paid $5K or $10K more to get that truck with the certain trim package that made you “feel better”. Maybe you buy your shoes from a department store instead of WalMart. Maybe you like Charmin UltraSoft instead of the commercial quality stuff you can get for a fraction of the price...which does the same job. But maybe you just haven’t YET decided to spend a little more on a camping chair.
Yup, but it still absolutely baffles me when I watch The Price Is Right and see a few purses (basically a couple pieces of leather sewn together and emblazoned with some 'designer's' name) end up costing the same or more than a very technologically-advanced motorcycle!! Really?? Craziness!