What happened to
What happened to this guy?
He seems to have been replaced by,
Could it be a precursor to?
He seems to have been replaced by,
Could it be a precursor to?
Forum Discussion
38 Replies
westernrvparkowner wrote:
My business has seen a big expansion of guests outside of the "old, fat, white guy" demographic in recent years.
Let's not be knocking old, fat, white guys.
WVcampground wrote:
CFerguson wrote:
My god, the things people will argue about.
My god, the people who can't see the humor in something.
Oh I see the humor in some of these (I like the woody idea eg). I also see people passionate about things that don't matter. I have concluded that theres a significant fraction of the species that live to make others as miserable as they are themselves. And most of them inhabit the Inturweb.
https://i2.wp.com/knuckledraggin.com/wp-content/uploads/2019/10/72627067_398050457526625_4548686832539271168_n.jpg?zoom=1.5625&resize=640%2C653- Yabba dabba doo :B
CFerguson wrote:
My god, the things people will argue about.
My god, the people who can't see the humor in something.- My god, the things people will argue about.
WVcampground wrote:
I actually like the Fred Flintstone logo reminds me of my childhood watching cartons.FlatBroke wrote:
I always thought that “Sam” looked like a goof ball. Never put the sticker on anything.
Time moves on. Look at the golden arches with out the name, Pepsi logo without the name so it can have International appeal without English.WVcampground wrote:
You say you would visit a RuPaul logo'ed business more often, so logos do matter. Of course I don't believe a word of "I would visit it more, honest answer" any more than I believe that by sponsoring NASCAR Good Sam Enterprises is making an attempt to bring a more diverse clientele into the RVing world. It's playing to their base, nothing more. Nothing wrong with that if you are happy with the business you have and don't have a big need or desire to expand upon that base business.westernrvparkowner wrote:
WVcampground wrote:
Would you be more or less likely to patronize a business that did use RuPaul as their mascot?westernrvparkowner wrote:
I cannot begin to tell you how much I hope that is true. The fat white guy might have been a great logo in the 50s, but in today's world it is a huge turn off. Good Sam sends us a great bit of marketing materials and any with Fat White Sam immediately gets filed in the circular file. The Good Sam universe already spends waaaay too much in marketing dollars chasing the Redneck White Guy (all the NASCAR sponsorships). The potential RV market is goes much beyond Bubba and Friends.
Gotta have diversity. Maybe they'll put RuPaul on there. They can cover about 3 bases going that route.
I would visit it more, honest answer. And I am a fat redneck middle aged heterosexual white guy that watches Nascar.
I bought some Dicor the other day. The fact that their front man is a fat middle aged fat bald white guy named Rudy who looks sort of creepy did not factor into the purchase decision.
My business has seen a big expansion of guests outside of the "old, fat, white guy" demographic in recent years. At the same time our reservation sourcing information has shown that fewer and fewer of those guests use the Good Sam channels to find us. Also, the percentage of guests who have and use the Good Sam card for a discount has decreased. So to us it is apparent the Good Sam universe is decreasing in size, just like NASCAR's TV ratings and attendance. Perhaps a sea change in Good Sam's marketing is past due. A change in the logo is hopefully the first step in what will likely be a long journey.FlatBroke wrote:
I always thought that “Sam” looked like a goof ball. Never put the sticker on anything.2012Coleman wrote:
Selling stuff and advertising is not against the rules if you own this site. How do you think they pay for this site with your forum dues? LOLBobsYourUncle wrote:
Selling stuff on this site is against the rules, so they had to stop selling stuff I guess.
Wow!! Deja Vu!
I have one of those shirts, identical to that. I don't wear it often either. I also have 2 T shirts, and a couple ball caps, all with the same logo.
Nice! :)
And I may as well add, like you, not for sale. :B
So how come I still have the old logo? I can log on to the Good Sam RV Club Member website.
If your a lifetime member you get the old logo. The retro logo doesn't bother me. I remember when Sonic had a retro logo as well. How about the KFC spokesman for brand recognition.drsteve wrote:
westernrvparkowner wrote:
I cannot begin to tell you how much I hope that is true. The fat white guy might have been a great logo in the 50s, but in today's world it is a huge turn off. Good Sam sends us a great bit of marketing materials and any with Fat White Sam immediately gets filed in the circular file. The Good Sam universe already spends waaaay too much in marketing dollars chasing the Redneck White Guy (all the NASCAR sponsorships). The potential RV market is goes much beyond Bubba and Friends.
Very true. Businesses need to change with the times or be left in the dust. Even the Big Boy restaurant chain downsized their fat white boy mascot, acknowledging people's desire for healthier food choices.
LOL, Bob's Big Boy, the holy grail of health food. :S
