Chinese Vehicles
Would a Chinese vehicle have quality on par with the U.S. vehicle? And what would the implications be both from a quality and perception if one of the former Big Three were purchased by a Chinese co...
Forum Discussion
What is RAM anyway? It's a badge, nothing more. It is and always will be a Chrysler Motors vehicle (Fiat Chrysler) now. RAM sound better, thats it.
RAM is a marketing word designed to entice buyers. Thats it. Could have called it a 'Potato Truck' just as easily, but 'Potato Truck don't inspire anyone to buy one. RAM does.
I live exactly 16 miles north of the Stickney Avenue main assembly plant so, like it or not, I'm immersed in Jeep / Fiat Chrysler stuff all the time. My pre retirement employer was 85% a Chrysler supplier.
RAM is a marketing word designed to entice buyers. Thats it. Could have called it a 'Potato Truck' just as easily, but 'Potato Truck don't inspire anyone to buy one. RAM does.
I live exactly 16 miles north of the Stickney Avenue main assembly plant so, like it or not, I'm immersed in Jeep / Fiat Chrysler stuff all the time. My pre retirement employer was 85% a Chrysler supplier.
