colliehauler
Nov 15, 2019Explorer III
Current crop of SUV'S
Why do they call them SUV'S when then vast majority of them are glorified station wagons? To me a SUV is a truck based full frame vehicle. Got to love marketing.
Groover wrote:colliehauler wrote:
Why do they call them SUV'S when then vast majority of them are glorified station wagons? To me a SUV is a truck based full frame vehicle. Got to love marketing.
Simple-SUV's sell, station wagons don't.
I used to have a Taurus station wagon and loved it but Ford couldn't sell those. Make a similar vehicle with a sexier name and it sells like crazy. Kind of like Chrysler couldn't sell Volare's but put a few hundred dollars worth of bling on it, raised the price $10,000, called it a 5th Avenue then and couldn't make enough of them. It is often about vanity.