Forum Discussion
FishOnOne
Jan 10, 2017Nomad
Perrysburg Dodgeboy wrote:
Well I bet Fred Diaz had 100% to do with Nissan going with the Cummins. Fred's pitch would have been go with the Cummins 5.0 you will sell a ton of them just look at Ram. Well that's not working out to well for them. You can get a more capable diesel pick up from any of the big three at the same cost and make the same fuel economy to boot.
I don't understand why the big boys didn't go with an in house diesel other then Fred selling them on the Cummins.
Don
Nissan was co-funding the Cummins engine development program way before Fred was put at the helm at Nissan but I'm sure he ensured the cummins was put under the hood with the gimmick badge on the front fender. I think the biggest road block for Nissan is it's a foreign brand truck and most truck owners are very conservative and prefer domestic brands. Having said that most HD ram owners don't even know their truck is made in Mexico and that ram is now a foreign brand.
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