I think the money, one spends on a truck or toy or anything else is not really the issue. The issue for me, is did I spend so much? that now I have lost my freedom, and become a slave to pay for that object. Especially if the object was something I could have lived without, or bought for less money. So I was not a slave to it, and have to bust tail every month to pay for it. And as a result now can not afford to do anything else, or save any money. When I buy cars, RV's houses and so on. That type of thinking, is what I consider.
Better less stuff and more peace of mind, is how I think.
