RobertRyan wrote:
FishOnOne wrote:
RobertRyan wrote:
FishOnOne wrote:
FCA has pushed the 2018 Ram HD redesign out do to being short on cash, but has money to spend on Alpha Romeo which I'm sure will be another flop.
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Alfa Romeo development comes from a separate bucket of cash that is not connected to Ram and Chrysler.
Alfa Romeo is part of FCA and all of FCA profits can be invested in any of their divisions based on managements decision and how they see fit. Sergio's strategy has been to invest more into AR and to bring more new AR to market including North America. This attempt will most likely be another failure like Sergio's attempt to bring the Fiat product back to North America. In the viewpoint of Ram and Jeep it's called "Rob Peter to pay Paul". They know who's bucket it's coming from!
In the meantime Dodge is dieing on the vine.
No, Alfa Romeo is separate. Chrysler / RAM are responsible for their own resources, that is why separate bucket of cash,no Peter robbing Paul.
I find that hard to believe. Bottom line Sergio calls the shots and he's still looking for a partnership do to financial issues.