Forum Discussion
RinconVTR
Oct 13, 2017Explorer
mich800 wrote:RinconVTR wrote:
High volume is suppose to equal lower price. Yet this simple law of economics has no place in the truck and SUV business apparently! In this category, high volume = higher prices.
Pick-up trucks in particular are a hot trend over the last few years that shows no sign of declining and prices continue to increase significantly.
OEM's are raking in the cash on these high margin sales...make no mistake about it.
And there is no stopping the trend...until fuel hits $4-5 per gallon.
You are confusing supply with demand. High demand yields higher prices. High supply without demand will yield lower prices.
No confusion. Just a different "law" I was referring to.
There's not enough demand to drive prices. And there is plenty of supply to keep up with demand.
Generally higher volume production quanties = lower costs.
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