In general Open Range had a decent reputation before and after the sale.
Jayco did not buy Open Range to improve them but saw them as a viable company that was building a decent product.
Much in the same way Thor purchased the entire Jayco conglomerate Open Range and all.
The name Highland Ridge was given to Open Range to as a way to distinguish it's new purchase as a stand alone operation. I'm sure there were also liability reasons to isolate the old company from the new company.
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