Reasonable? Yes, as dealers have a huge overhead with their large facilities and associated building overhead costs (utilities, taxes, insurance, maintenance, etc.) and all their personnel besides just the mechanic's salaries. (service advisors, parts personnel, people taking payments and doing paperwork, cleanup personnel, supervisors/managers, etc). And salaries are much higher than the basic hourly rate when you add in the employment taxes that must be paid and the hours for vacations and holidays that are paid for no work performed. Those costs are easy to overlook when wondering why they charge so much. Unless you have owned a business yourself and know the facts of owning one it is easy to accuse someone of overcharging. Just a fact of life.