Price does equal quality....however....gotta factor into that equation time used versus money spent. If you're only using it 1-2 months a year total, buying a customized rig with high quality/high price may not be a wise investment. I bought my Thor 15 years ago and use it maybe 1-2 months yearly and it's served me quite well for it's intended purpose. If I was a full-timer or using it half a year, the quality would push me into a different brand. Use it quite hard and has held up surprisingly well for the "C-grade" fit/finish. I spent $35k back then for slightly used and would have spent double that amount for the nicer units out there....just wasn't willing to spend another $35k for the weekend camper experience.