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Groover's avatar
Groover
Explorer II
Apr 06, 2019

1st quarter pickup sales

It look like pickuptrucks.com isn't doing sales numbers anymore so here is what I have found for the American brands:

2019 2018 %Change
#1 F-series 214,611 214,191 0.2
#2 Ram 120,026
#3 Silverado 114,313 135,545 -15.66
#4 SIERRA 40,546 41,468 -2.22%
#5 COLORADO 33,494 28,859 16.06
#6 Ranger 9,421 0 NA
#7 CANYON 6,954 7,213 -3.59%

The big surprise for me was that instead of battling Ford for #1 with their new truck Chevy slid to #3. Chevy expects to have a lot of new product coming out later this year but Ford isn't far behind with new products of their own.

GM sales

Ford sales

Some comments about GM's slide

Here was one telling comment:
"A Chevy dealership in Dearborn, Michigan said the new Silverado has done good things for showroom traffic, but when they see the final price, they more often than not leave for a Ram dealer."

However, this doesn't acknowledge that virtually every comparison that I have seen for the 2019's ranks Ram ahead of the GM products. GM may have more challenges than just price.

If anyone has any numbers for the Japanese brands feel free to add them.

13 Replies

  • Useless info, other than a sign of economic health in general. Truck sales, car sales, house sales, all capital purchases swing with the economy.
  • BB_TX wrote:
    There was an article in the paper this morning about it. It said Ford would not announce their 1st quarter numbers until next week. Pickuptrucks.com is probably waiting for that before publishing their numbers.

    It did say that Ram had passed Chevy in quarterly sales for the first time, due primarily to large discounts and incentives on their pricing.


    If you look at the link I provided on Ford sales you will see that it was published by Ford and has the numbers in it. The article has been up since Thursday.

    I don't doubt that incentives had something to do with Ram sales but there are other factors like Chevy is only producing the most expensive and profitable models so far plus several professional reviewers have not treated them kindly. I have always maintained that big decisions are rarely decided for one reason only.
  • There was an article in the paper this morning about it. It said Ford would not announce their 1st quarter numbers until next week. Pickuptrucks.com is probably waiting for that before publishing their numbers.

    It did say that Ram had passed Chevy in quarterly sales for the first time, due primarily to large discounts and incentives on their pricing.