Forum Discussion
Grit_dog
Dec 26, 2020Navigator
MikeRP wrote:
Ram has employee pricing offered to the public right now. Plus a few other incentives adds up to $10,000 plus off the sticker even on Laramie models. Also it seems the 4th gens like mine are in big demand.
Crazy world.
Basically all trucks (and other vehicles) are fetching a premium now. Not particular to 4th Gen Rams, but for the fact that with low inventory on new and used, it’s an attraction to buyers well off enough to have just purchased a new truck in the last few (5 ish) years, to get a “decent” offer to trade up and pay a premium for a new truck.
This isn’t about who’s truck is the best, this is about marketing and Econ 101.
The fact that for 2 years Ram offered a sub par major component is almost purely coincidental yet valid for the few that understand this faux pas.
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