Free oil changes gimmick.
OK, so the place I bought my Ram from offers "free oil changes for life". Yes there's a catch. You get the free oil changes as long as all the services in the book are done by them at the proper int...
Forum Discussion
I'd guess two things in play here. Keeping a truck serviced cost bucks, and some owners cut service a lot of slack and skip much of it due to accelerating fees.
Dealers want trade trucks in good condition, so they can resell high when an owner buys a new truck after XXX many years. So, the manufacturers offer the 'free' service (which we pay for at purchase anyway) and that helps keep the truck in better condition - they hope, and it's probably true.
And, if you have a well serviced truck - with records - the dealer can offer you a little more at trade-in, which motivates an owner to trade earlier than necessary.
I think it's a win-win, an unusual occurrence when buying a new truck. Maybe?
Dealers want trade trucks in good condition, so they can resell high when an owner buys a new truck after XXX many years. So, the manufacturers offer the 'free' service (which we pay for at purchase anyway) and that helps keep the truck in better condition - they hope, and it's probably true.
And, if you have a well serviced truck - with records - the dealer can offer you a little more at trade-in, which motivates an owner to trade earlier than necessary.
I think it's a win-win, an unusual occurrence when buying a new truck. Maybe?
