How much off MSRP on a 2017?
Found a new unsold 2017 F250 6.2 Scab 4x4 for sale near me. It's marked down with the typical $3,000 in dealer discount and a couple rebates. I was thinking way more should be discounted. $8-10K wou...
Forum Discussion
Ron3rd wrote:
JMO, but NEVER make an offer off msrp. Find out the dealer invoice price on the truck. Then make an offer over or below invoice. Yes, they make money selling below invoice. How much depends on dealer holdback.
Certain models might have to go for $500 over invoice depending on demand. Some go for well below invoice.
Holdback for the dealer is MSRP minus freight times 3%. What actually drives the ability to sell below invoice are the current incentives the dealer has. These incentives take many forms, change monthly in most cases, and some are disclosed while others are not. Many of these incentives go away on past model years at some point as incentives are geared to move current inventory. Incentives are usually highest right before the new model year introduction. Usually the manufacturer pays a final incentive on in stock prior model years and incentives are then finished. This is a good reason current model year inventory can be a better buy than previous model year stock.
