The Future of Chryslers SRT Division

You guys may want to do your research. The AMG badge has been tacked onto just about ever Benz there is with no real performance difference. AMG used to be built in a separate factory. Now it's done in house which makes it very easy to ruin the brand. Look it up and tell me I'm completely wrong! Yes they may have a couple different motors, but the majority is just badges and some trim!

Yeah, calling AMG / BMW M a "trim level" is pushing it. That's like calling GT500s, Z06/ZR1s trim levels.

In fact, SRT is probably the most extreme "trim level" engineering. I've never seen a platform offered with both a 250hp V6 (early Challenger), and 840hp 9s 1/4 mile V8.

dodge guy wrote:

philh wrote:
To work in the SRT group, you had to be a gearhead. What they have done is distributing the SRT design work to functional groups. It's a tremendous cost savings, HOWEVER, IMO, the SRT badge will quickly drift off to being a pretty badge.

Exactly what happened to AMG with Mercedes. AMG is now just a trim level.

The 4.0L V8 Biturbo, the 5.5L V8 Biturbo, the 6.0L V12 Biturbo would prove you wrong. Having said that I'm not a Mercedes/AMG fan and the europeans can keep their cars.

philh wrote:
To work in the SRT group, you had to be a gearhead. What they have done is distributing the SRT design work to functional groups. It's a tremendous cost savings, HOWEVER, IMO, the SRT badge will quickly drift off to being a pretty badge.

Exactly what happened to AMG with Mercedes. AMG is now just a trim level.

I think these guys is the origin of the SRT group. Very impressive...

Link

To work in the SRT group, you had to be a gearhead. What they have done is distributing the SRT design work to functional groups. It's a tremendous cost savings, HOWEVER, IMO, the SRT badge will quickly drift off to being a pretty badge.

Grit dog wrote:

RoyJ wrote:

Not quite axed, just no longer independent.

Stellantis, like any other company, won't say no to profit. If we look at SRT's lineup:

- Charger / Challenger, based on early 2000s E-Class
- Grand Cherokee / Durango, again, old ML / GL platform
- Wrangler, existing platform

Formula is just shove the biggest engine that fits, and bolt on the best suspension components, on either a paid off platform, or one that's cost-shared. It takes very little to float SRT, but $$$ profit.

Sounds like a good plan to me.
I just spent a week in a new Bimmer 530i. I can say the "old" chassis that is under the 06 SRT we had and the 2016 SRT gives up NOTHING to the new bimmer for handling, NVH and solid chassis feel.

Sometimes the wheel doesn't need re-invented if you still have a great wheel...

Yeah I like stuffing a big engine in a car. Sounds like my philosophy. Not sure if the guys across the pond agree.

Bird Freak wrote:

Bionic Man wrote:
I think most know that the OP (aka the Troller) likes nothing more than to disparage and throw mud at anything Chrysler related. This is just another example of him trying to do that.

Here is what Ralph Gilles, who is a bit more credible, had to say of the change in structure. Fear not. Chrysler performance vehicles aren’t going anywhere.

I didn't see his post at trolling at all but your's seems to be.

Really? Do you read his other posts? Did you read the initial post? He has to beat his drum of where a companies HQ is. And throws in the TRx, which isn't even SRT.

His agenda is consistent, and crystal clear.

Bionic Man wrote:

Dang it!!

I was really hoping to capitalize on the downfall of the SRT and be one of those people who actually MAKES money on a car due to it's limited supply and great demand.....
Already had my eye on a Sublime Chally Hellcat, 6 speed, low miles.

Bionic Man wrote:
I think most know that the OP (aka the Troller) likes nothing more than to disparage and throw mud at anything Chrysler related. This is just another example of him trying to do that.

Fish is actually a closet member of the Ram Mafia and a good dude. But he paid extra to remain anonymous...


Oh snap, I wasn't supposed to say that!