Forum Discussion
tatest
Jul 28, 2015Explorer II
Happens often at this time of year. 2016 brochures and websites will be made up fall and winter 2014 based on meetings with customers (dealers are the manufacturers' customers) and production of 2016,brochure models starts Jan-March 2015 with first deliveries April and May.
When models don't sell early spring, dealers feed retail customers' concerns back to factory sales staff, unpopular models don't get made anymore (some may not get made ever) and production shifts to models features that are selling. Additional models are introduced to retail customer preferences, never make any retail catalog, though dealers should have catalog pages for these.
When models don't sell early spring, dealers feed retail customers' concerns back to factory sales staff, unpopular models don't get made anymore (some may not get made ever) and production shifts to models features that are selling. Additional models are introduced to retail customer preferences, never make any retail catalog, though dealers should have catalog pages for these.
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