I think there is a market for such a truck, just like a mid sized truck. It will be interesting for sure how it compares to other offerings out there being gas and diesel. I have not run across any 3.0 diesel fords just yet. But with so many now towing with a 1/2 ton trucks, I’m thinking this truck will still find value for some. In my last large RV show that I attended to, I met several full timers or people just going more often cause they are retired. Now I’m not close to that point in my life yet so I enjoy the fact that others can. It’s funny to note that not all wanted or were purchasing large fith wheels or campers. A lot were looking for smaller and more cheaper units. I have run across many that are downsizing from the massive behemoths that are out there. I’m not talking trash about those cause mine is 34 foot in length as well. I just have noticed many are keeping things smaller and more simple. So I do see a push eventually for more efficient trucks that can make some power. I like the fact that both Ford and GM will offer a diesel in a 1/2 ton truck, despite owning a 3/4 gas job. I really can’t use it now because of the need for an HD but I can see how the market can support these trucks. Most people who camp are families or weekend warriors that need an so called all purpose truck to drive everyday yet pull a camper, boat, utility trailer, or occasional HD or Lowe’s runs on the weekend. It’s also interesting that there are more 1/2 ton offerings or versions of verse any 3/4 or 1 ton offerings. So the market is there from a manufacturer point of view, give the consumer what they want. I don’t know when this 3.0 will come out, when it does I’m looking forward to the test and see what it will do for the money.
