Good Sam Roadside Assistance

A speedy and very appropriate Good Customer Service Response.

Something I appreciate.

I have that all taken care of for you and you should receive new cards with the new expiration date. If you need anything else please let me know. Have a great day!

Elizabeth
Marcus Rapid Response Team

Sounds like a happy ending to me!

Good Sam Care Team wrote:
Hello rdmike,

Thank you for taking the time to write in and my apologies for any confusion.

We do have special offers that are done through the mail and also in our call center, but those specials are not linked to your online profile because they are specific to either the mailings or in house offers.

Also, we have opted to do standardized pricing for all our programs to help our members save money but everyone has access to the multiyear discounts if they call in and those are pretty significant savings, on top of the mailing discounts. Since you were mailed that offer but were unable to use it would you like me to extend your membership by 3 months for the difference? I would be happy to do so.

I hope this helps and please let me know if you have any other questions. Thank you and have a good day!

Elizabeth
Marcus Rapid Response Team

Thank you Elizabeth, yes, please do extend as mentioned. Thank you for the prompt response.

Hello rdmike,

Thank you for taking the time to write in and my apologies for any confusion.

We do have special offers that are done through the mail and also in our call center, but those specials are not linked to your online profile because they are specific to either the mailings or in house offers.

Also, we have opted to do standardized pricing for all our programs to help our members save money but everyone has access to the multiyear discounts if they call in and those are pretty significant savings, on top of the mailing discounts. Since you were mailed that offer but were unable to use it would you like me to extend your membership by 3 months for the difference? I would be happy to do so.

I hope this helps and please let me know if you have any other questions. Thank you and have a good day!

Elizabeth
Marcus Rapid Response Team

This is simple, it's about increasing market share and keeping stock prices high, keeping Wall Street happy and the bankers off your (the CEO) back because you might not meet this quarters growth and income projections.

THAT is what is important to the money guys and thus the new customer lower prices.

Most customers stay out of habit and are resistant to change and there is all the hassle to contend with. Luring those customers away and increasing your market share requires something special. Keeping customers requires very little.

Insurance companies do the same thing too.

You don't feed the fish already on the stringer. The choice bait is for catching the unaware:B

Most cable/telco offer better rates for NEW customers, in my case it was half
my current cable/internet bill. When I called, they said this offer was only available for new customers. I asked if they would extend this offer to current LOYAL, long term customers. They said no. 2 minutes later I switched to another cable/telco company for their "new customer" offer.

Since then, cable company #1, has been sending me offers for 5 years now to get me back as a customer. They have probably spent more money on marketing trying to get me back than they would have spent if they gave me the original offer.

I'm not in marketing but this has NEVER made sense to me. I know that it costs much more to get new customers than to keep current ones.

Maybe some one out there who is wiser than me can explain.......

Gerry

AT&T, DirecTV, Century Link, lots of others offer discounted rates to NEW customers. There are no offers for long term loyal customers anymore. Times have certainly changed....SMH....Dennis