Sometimes it's just a matter of finding a dealer who does internet sales well. Car/truck dealers are the same way. I've often bought new cars online and most dealers don't respond to inquiries. But, there was always one who not only responded, but called within 10 minutes. We negotiated over the phone and a few days later, they delivered the car.
At the time, I was taking care of my wife and didn't have the time to drive 100 miles and visit different dealers. The salesman who called generally had a very good price and got the sale. I don't think the others had a clue that they were passing up a serious buyer. They were too busy feeding on lookie-Lous walking the lot.