Ford has the lock on its "no matter how bad" cult following and also enjoys the newer patriot support for standing on its own. Dodge is chipping away at a good GM product more so than eating into Ford. The current GM is not so great in the outside looks department with a very nice interior. The current Ford is ugly on the outside and ugly on the inside. Ram has a good looking exterior and interior with some new and innovative truck features.
TONS of people are really troubled with GM's association with our current administration. Don't underestimate the power of patriotism.
Live Free or Die my friends
