ib516 wrote:
A buddy of mine is shopping for a new 1500 series truck. He's a GM guy (owns a Duramax powered 2500HD now), and wants a GM/Chevy 1500 truck. When shopping comparable trucks, he says he's finding GM wants about $5000 more than Ford or Ram - truck for truck. He's leaning to getting an F150 now simply because of the price difference. I think that's a significant factor for their poor sales in Canada anyway.
Not to over-simplify but that ($5,000 difference) has to be a major contributing reason to poor GM sales.
Example- I've got my mind on a 2014 Ram 2500 6.4L with air suspension, but if I could get an identically-equipped Ford or GM for $5000 less I'd have to think long & hard.
It's one thing to spend hundreds or a grand or 2 to get exactly what you want, but $5,000 is a lot of money to most (OK, at least many) of us!
