Forum Discussion
Chum_lee
Dec 10, 2018Explorer
bobbyg123 wrote:
I’ve been in sales my entire career (not vehicle sales though), and I understand the variability in used vehicle pricing. My question involves the list pricing on used RVs.
For example:
2017 Minnie Winnie 25A $69,999 18,000 miles
Now, if this was a brand new rig, I’d immediately offer the dealer 25% under their listed price. Does that strategy apply to used vehicle list pricing too?
Since you have been involved in sales, (me too) the simple answer is NO! Especially on big ticket sales.
Every deal is different for reasons I've (and others) previously stated.
For example. Say a dealer buys a used MH from an unadvertised estate sale. If the trustee has no idea of the MH's value and lets a $70,000 MH go for $30,000, why should the dealer mark it up 25% and call it good when they know all too well it's worth $70,000 on a good day, maybe $59,900 on a bad day? I'm not saying it's the norm, but, EVERY DEAL IS DIFFERENT. If you choose to look at a potential big ticket purchase with tunnel vision, that's your choice. My point is that I don't want you to pay TOO MUCH when you don't have to. Look at the sellers position as well as yours. (the buyer)
On the other hand, a dealer may take in a trade that is nothing more than a junk pile and overpay for it knowing that it's the key to selling a $350,000 MH which they are going to clear $75,000 profit. Then they dump the trade in at the auction for $10,000 less than they paid for it still clearing $65,000 on the deal and solving two problems at one time. Get the picture?
Chum lee
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